Wallpaper trends 2023: Custom murals, tone-on-tone, and pattern joy
In 2023, we are still choosing nature-inspired wallpapers, but now the colors are tone-on-tone. We see custom-made wallpapers on the rise, joyful patterns, and comfort in the form of classic wallpapers. Join us on our trend spotting!
The mural wallpaper Mischievous Monkeys from Rebel Walls is ordered per square meter, it is close to nature with colors that go tone on tone and it also makes the most of the pattern.
Made-to-order mural wallpaper good environmental choice
We have learned to take care of our environment and make environmentally friendly choices both big and small. Upholstering the home is a good environmental choice in many respects: The manufacturing process is now environmentally friendly with water-based paints, paper from FSC-certified forests, minimal emissions and so on. When we wallpaper, we do it with the goal that the wallpaper will adorn our walls for many years to come, the wallpaper does not wear out and is not replaced at the same rate as the clothes in our wardrobe.
Now the trend is also towards more and more wallpapers being made to measure. This means that the manufacturers no longer have large stocks, but the wallpapers are printed to order, which means almost zero waste.
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Eclipse
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Franka
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Morning Mist
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Jardin Botanique
The custom-made murals are often like works of art on the wall, an eye-catcher in the home that sets the tone for the rest of the interior. With large-patterned mural wallpaper on the wall, you usually don't have to think about paintings.
Rebel Wall's Eclipse wallpaper is relaxed and graphic. It is also available in beige-green and red-blue.
Sandbergs mural wallpaper Franka is like an exclamation point with its imaginative berries and twigs. Other color options to choose from are teal and green.
The mural wallpaper Morning Mist comes from Boråstapeter Studio. Wallpaper it in the kitchen and you're guaranteed a kitchen that no one else has – yet anyway.
The romantic, large floral wallpaper Jardin Botanique comes from Designers Guild. It is available in two mild color options.
Strong wallpaper trend close to nature continues
Wallpaper with natural patterns continues to be popular. Now it's the color-harmonized natural wallpapers, with backgrounds and patterns that go tone-on-tone, that take up space on the walls.
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Lilla Dockekulla
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Olof
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Under The Elder Tree
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Woodland Notes
The green color options are still in, but we also see warm colors like yellow and terracotta, as well as purple, lavender, and plum. Pantone has chosen Viva Magenta as the color of the year 2023, a strong red-pink hue, but here in the Nordics, we're not quite there yet when choosing wallpaper colors.
The wallpaper Lilla Dockekulla by Duro wraps us in soft foliage. Lilla Dockekulla comes in several colors and is available as both paper wallpaper and non-woven wallpaper.
Sandberg's wallpaper Olof has a dense pattern of flowers and leaves that feels welcoming and warm. The wallpaper is also available in beige and a mild green.
Under The Elder Tree by Boråstapeter is playful with forest animals hiding among the trees. In addition to bright yellow, it is also available in lovely green, powdery dark blue, and warm red-brown.
The tree wallpaper Woodland Notes by Littlephant is subdued and harmonious. It is available in sage green, muddy beige, and rye yellow.
Maximize the Pattern on the Wallpaper
If the nature-inspired wallpapers above have dense and small patterns, we also strongly believe in large-patterned wallpapers with detailed patterns. They are often real mood lifters, provided the pattern alignment is well done. The brighter and stronger the colors, the happier you get. But also detailed patterned wallpapers in calm colors are beautiful.
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The Swedish Forest
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Huset i Solen
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Blomsterfröjd
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Rosarium
Everything doesn't have to be serious and solemn all the time. Rebel Walls mural wallpaper The Swedish Forest is enchanted with birds among the forest's plants. The wallpaper also comes in blue-gray and dark blue.
The wallpaper Huset i Solen comes from Sandberg's collection of the same name and is inspired by the Swedish designer Carl Larsson. This lively wallpaper also comes in blue-gray and with a black background.
The patterned wallpaper Blomsterfröjd from Boråstapeter takes full advantage of the wall, there are no dead surfaces. The detailed patterned wallpaper also comes in beige, reddish-brown, and warm white.
Marimekko's colorful retro-style wallpaper Rosarium maximizes the pattern as well. Who wouldn't be happy with this? The wallpaper also comes in a more subdued beige if the coral color is too much.
Traditional wallpapers create security
When times are uncertain, we want to create security in our own home, our bubble. It should feel as safe as when you stepped into Grandma and Grandpa's house when you were little.
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Simply Severn
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Stitched Stripe
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Kerstin
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Aratorp
Traditional wallpapers in old-fashioned or retro style are the trend that always holds: medallions, classic floral wallpapers, and small patterns. Additionally, striped wallpaper is making a comeback.
Wallpapers Simply Severn from Morris & Co feature a traditional, intricate pattern of flowers and leaves. Can you imagine this wallpaper in your grandma's living room?
We see trends indicating that stripes are making a comeback. Here is Långelid/von Brömssen's wallpaper Stitched Stripe, which flirts with the traditional stripe but with a modern twist.
Duro's wallpaper Kerstin is comfort itself with sweet flowers in small bouquets. The pattern was created in the 1930s and the wallpaper comes in three light color options.
What feeling do lilac flowers evoke in you? Calm, security, and harmony, we feel. The wallpaper Aratorp from Boråstapeter is typical of the early 20th century. The wallpaper is also available in blue and beige.
Wallpapers with texture or illusion of texture
Wallpapers with texture create a wholly unique feel in the room, whether real or an illusion. Linen wallpapers, concrete, brick, or wood are trending right now. Or why not a window wall?
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Greenhouse
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Soft Olive
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Brush
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Limestone Brick
The wallpapers are so realistic that you immediately want to go up and check if it's a real concrete or brick wall you're seeing in front of you. The wallpapers are rustic, unpolished, and tranquil.
Boråstapeter Studio's mural wallpaper Greenhouse creates a greenhouse feel for real. Add a humidifier and raise the temperature, and you'll sleep in a greenhouse!
The plain wallpaper Soft Olive is part of Boråstapeter's Linen collection. Here, all wallpapers have a clear texture, which really makes the room cozy. Plain wallpapers with texture are a strong challenger to the painted wall.
Rebel Walls' mural wallpaper Brush really looks like someone went wild with a giant brush on the walls but didn't quite finish. A bold choice, but at the same time soft and pleasant.
If you like unpolished and industrial, Boråstapeter Studio's mural wallpaper Limestone Brick is the wallpaper for you right now. The large sandstone blocks feel real, and you'll surely want to go up and feel the wall to check if it's real.
Three Challengers to Wallpaper Trends
We see a few contenders that might become part of the wallpaper trends in the coming year: wallpaper borders, ceiling wallpapers, and ombre wallpapers.
Wallpaper on the ceiling. The ceiling is sometimes called the fifth wall, and wallpapering the ceiling is an exciting upcoming trend. Often, wallpapers with clouds or stars are chosen for the ceiling, but why not try solid-colored walls and nature-patterned wallpaper on the ceiling?
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Nude Roses
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Parrot
Rebel Walls mural wallpaper Nude Roses is a beautiful floral wallpaper that also works well on the ceiling.
Boråstapeter Studios mural wallpaper Parrot is playful in pattern and harmonious in colors. Put this wallpaper on the ceiling and it will be the topic of conversation at the next party!
The wallpaper border is becoming trendy again. But not necessarily at the top of the wall, perhaps in the middle to break between two different wallpapers, or around doors or windows to enhance the framing. Or why not vertically as a fun detail?
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Ardmore Border
Cole & amp; Sons border Ardmore Border serves as a dividing line between the wallpapers Leopard Walk and Senzo Spot.
Ombre and watercolor. Airy watercolor wallpapers and ombre create space. With airy watercolor-painted patterns, you can create the illusion that the room is larger and the ceiling higher than it actually is. We feel light-hearted and good in the soul. Ombre wallpapers, which are darker at the bottom and lighter at the top, create the same feeling.
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Gradient Painting
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Sundborn
The mural wallpaper Gradient Painting from Boråstapeter Studio has depth and a vivid surface. Thanks to the lighter color higher up, it doesn't dominate the room but instead creates space.
Sandberg's mural wallpaper Sundborn is like a misty summer day, with birch trunks in a hazy landscape. The wallpaper is inspired by the Swedish artist Carl Larsson's paintings which often featured birches.
Remember: Trust your gut feeling when choosing wallpapers. The patterns and colors you choose should reflect your style – then you will also have a home to enjoy for a long time. Feel free to order wallpaper samples from Aveo, then you will see if your favorites fit into your home and light conditions. Here you can read more about our wallpaper samples.
Did not find a favorite among the selections above? Get to know Aveo's entire wallpaper range.
Previous trend observations can be found here:
Wallpaper trends 2022 – earthy calm wallpapers but also color splashes and pattern joy
Wallpaper trends 2021 – blue and green wallpapers with nature-inspired patterns
Read more:
Hard to choose wallpaper? Order your wallpaper samples from Aveo
Large wallpaper guide - all about wallpapers
How to wallpaper? Here you get help and advice about wallpapering
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